Born (and made) in the Bay

Vanessa is a San Francisco-based barber and skincare aficionado with hella problematic, hella sensitive skin. She started Hella Soft in her mom’s kitchen, whipping up batches for her Bay Area besties. Since then, she’s moved out and offering up her signature skin “pomade” (an ode to her haircutting roots) to the world.

If you’re looking for an amazing fade and soft skin, you can find her and Hella Soft at the Avenues Barber Shop in San Francisco’s Sunset neighborhood.